In a previous blog, Tips for Eliminating Tedious, Mundane Tasks in Adobe Acrobat, I talked about how you can convert a […]
Help! Acrobat Text Recognition Won’t Work on My PDF
All posts by Lisa Curry
Public Relations Primer Part 3: Using Quotes to Spice Up Your Press Release
This is the third installment in the Public Relations Primer series. Read Part 1, How to Write a Darn Good Press […]
PUBLIC RELATIONS PRIMER PART 2: WRITING YOUR PRESS RELEASE LEAD
This is the second in the multi-part Public Relations Primer series. Read Part 1, How to Write a Darn Good Press […]
Public Relations Primer Part 1: How to Write a Darn Good Press Release
If you work in marketing communications for a small to medium-sized organization, chances are good that you don’t have a […]
Everything You Ever Wanted to Know About Using Webinars for Marketing
If you’ve ever seen the opening to the History Channel’s reality show, Pawn Stars, you know what Rick Harrison says is […]
Word-of-Mouth Marketing and Social Media
As a career marketer, I love when everyday life surprises me with little Marketing 101 lessons that reinforce the basics. […]
Shake It Up: SEO Copywriting Tips for Eliminating Duplicate Content
It’s always been a fairly common practice for smaller distributors or resellers to use the manufacturers’ product descriptions in their […]
Old Dogs, New Tricks, and SEO
I received my university education in journalism, public relations, and English during Ronald Reagan’s first term as President, so it’s […]
The Power of “You” in B2B Marketing Copy
Back in December, in High School English vs. Marketing Copy that Sells (Part 2), I touched briefly on the importance of using […]
Tips for Eliminating Tedious, Mundane Tasks in Adobe Acrobat
As a marketing communications professional, you need to focus on being strategic and creative, not waste half your day on […]
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