There’s really no good reason to not use Instagram, considering it has 800 million active monthly users, (TechCrunch). It’s the […]
Best Practices Social Media – Part Three How to Make Instagram Your New Marketing Best Friend
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Best Practices for Social Media Part Two: Twitter
Twitter is important for your social marketing strategy for many reasons, the most obvious being that, According to Twitter’s Q3 [...]
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Best Practices for Social Media Part One: Facebook
Social media is an important factor in the overall media mix. Used properly, it can promote products, enhance SEO efforts […]
How Does GDPR Affect American Companies?
So, what is GDPR? If I don’t have a British accent I don’t have to worry about it, right? WRONG! […]
Writing Online for the Modern Web Reader
Did you know that, according to Copyblogger, 80% of people will read your web headlines, but only 20% of those people […]
Content 102: How to Think Like an E-Commerce Writer
Writing E-commerce content differs from traditional marketing copywriting in one important way. When writing a product description for the web, […]
JP Enterprises Creative People: Video Production
JP Enterprises’ Chelsea Roeser interviews Jason Ellwanger, Video Production Designer at JPE, about the art of videography. Q: What do […]
5 Reasons to Clean Up Your Web Content
If you manage an ecommerce website, when was the last time you reviewed your web pages from top to bottom? […]
How to Improve Your Email List in 2015
Can you believe it’s 2015 already?! As a marketer, you will need to be ahead of the curve. In addition […]
PUBLIC RELATIONS PRIMER PART 2: WRITING YOUR PRESS RELEASE LEAD
This is the second in the multi-part Public Relations Primer series. Read Part 1, How to Write a Darn Good Press […]
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