Alpha Lubricants

Branding and Ecommerce Site

Alpha Lubricants, a manufacturer of engine and motor oils and additives, wanted a brand overhaul and a new website. JP Enterprises updated the Alpha logo and packaging labels. The new look drove the design of the new website which featured a new e-commerce store with online ordering, a page dedicated to partnership opportunities, blogs, FAQs and more. Alpha leverages its new site with regular social media posts managed by JPE. Alpha acquired multiple new customers within the first two months after the site launch.