WESCO

JP Enterprises designed magazine wins top award for WESCO

Pittsburgh-based WESCO International earned a 2017 Platinum Award from MarCom Awards for its VIP Destinations loyalty program magazine.

WESCO VIP Destinations loyalty program magazine, created and produced by JP Enterprises, won the MarCom Award print media/direct marketing category. The four-issue “travel magazine” encouraged participants to attain sales goals toward the ultimate prize of a reward vacation to Hawaii’s Big Island. The winning JP Enterprises team included creative director Mitch Rhine and senior writer Dan Skantar who collaborated with WESCO marketing managers Art Tortorice and Nikki Peltz.

Since 2004, MarCom Awards honors excellence in marketing and communication while recognizing the creativity and hard work of industry professionals. MarCom is administered by the Association of Marketing and Communications Professionals (AMCP).